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Masters Dissertation: Management >
Please use this identifier to cite or link to this item:
http://hdl.handle.net/1812/617
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| Title: | Higher education marketing concerns: Factors influenceing Malaysian students' intention to study at Higher Eduaction Institutions |
| Authors: | Lau Sear Haur |
| Keywords: | Higher eduacation
HEIs marketing
Higher eduaction-Malaysia |
| Issue Date: | 2009 |
| Publisher: | University of Malaya |
| Description: | Dissertation (M.B.A.) -- Faculty of Business and Accountancy, University of Malaya, 2009. |
| URI: | http://dspace.fsktm.um.edu.my/handle/1812/617 |
| Appears in Collections: | Masters Dissertation: Management
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